Daniel Delgado

Senior Product Designer

LinkedIn

About

Highly accomplished Senior Product Designer with a proven track record in SaaS and B2C platforms, specializing in design strategy, product discovery, and design systems. Expert in user-centered design and data-informed decision-making, consistently delivering innovative solutions that anticipate user needs and drive long-term product vision. Adept at fostering cross-functional collaboration to achieve strategic business objectives and enhance product accessibility.

Work Experience

Lead Product Designer

Leadtech

Jan 2024 - Present

As Lead Product Designer at Leadtech, Daniel identifies new business opportunities, refines product metric strategies, and standardizes design processes to enhance product consistency and engineering handoff.

  • Identified and capitalized on new business opportunities by conducting in-depth user journey analysis, informing strategic product development initiatives.
  • Redesigned the product metric strategy, significantly improving data accessibility and aligning reporting with user-centered principles to drive informed decision-making.
  • Standardized design documentation and components across 3 distinct product lines, accelerating handoff to engineering by 15% and ensuring consistent brand experience.

Lead Product Designer

Signaturit

Jun 2023 - Dec 2023

At Signaturit, Daniel led design strategy for digital signature and biometric identification products, improving dashboard usability and collaborating on product vision and metrics.

  • Spearheaded design strategy for digital signature and biometric identification products, guiding cross-functional teams from concept to successful implementation.
  • Enhanced signature dashboard usability by 20% through comprehensive user research and iterative design, significantly improving user satisfaction and engagement.
  • Facilitated robust cross-functional collaboration to define clear product vision, establish measurable OKRs, and align key performance metrics, ensuring cohesive product development.

Product Designer

Signaturit

Apr 2022 - May 2023

As Product Designer at Signaturit, Daniel optimized design operations and workflows, boosting team productivity and agility while enhancing platform performance through research.

  • Optimized design operations and workflows, boosting the design team's productivity by 10% and improving overall agility through strategic process enhancements.
  • Enhanced platform performance and user experience by conducting in-depth qualitative research and identifying key opportunity areas for product improvement.

Product Designer

3D Digital Venue

Jul 2019 - Mar 2022

At 3D Digital Venue, Daniel redesigned user flows for ticketing sales across global markets and co-designed innovative tools for social distancing during the pandemic.

  • Transformed user flows for ticketing sales across diverse US, LATAM, and Southeast Asian markets, optimizing conversion pathways and improving the purchasing experience.
  • Co-designed industry-first tools for managing social distancing in sports and cultural events during the COVID-19 pandemic, enabling safe operations and compliance.

Education

Product Analytics

The Hero Camp

Jan 2023 - Dec 2023

UX/UI Bootcamp

Ironhack

Jan 2022 - Dec 2022

Product Design

The Hero Camp

Jan 2021 - Dec 2021

Web Design

Tadel Formació School

Jan 2019 - Dec 2019

Multiplatform Design

Tadel Formació School

Jan 2018 - Dec 2018

Graphic Design

ESDAP Pau Gargallo

Jan 2016 - Dec 2016

Languages

English , Spanish , Catalan

Skills

Leadership

  • Communication, decision making

User Research & Testing

  • User Interviews
  • Usability Testing
  • UX Research
  • Empathy

Product Design & Strategy

  • Product Discovery
  • Product Design
  • Design Strategy
  • Decision Making
  • Data-Driven Design

Design Tools & Systems

  • Figma
  • Design Systems
  • Prototyping
  • Design Ops

Business & Platforms

  • SaaS
  • B2B
  • B2C